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Did you know that 40,000 lines of cocaine are snorted every day in Rotterdam? We didn’t…Drug use is linked to serious crime and users are often unaware of this. The City of Rotterdam has therefore launched a campaign to make users more aware of the world behind drugs and to address them about their behaviour. Ex-dealers tell their story on bekentenissenvanexdealers.nl. Based on true stories. The campaign was developed by Friends for Brands and we realized the website, click here to take a look.